Students Not That Crazy About Apple Anymore?

By: Zain Nabi  |   February 4th, 2013   |   Apple

Students are the prime market for latest gadgets and that is why having their positive feedback for any company is essential. And when it comes to smartphones, the response from students gets even more important because there is no dearth of smartphone makers and no shortage of different enticing offers for students.

 

There was a time when Apple was the sole choice of students in the U.S., but that trend seems to be changing now as more and more youngsters are now shifting towards other smartphones for a number of reasons. One of the main reasons is the cost of Apple’s products, which is generally higher than others. Although Apple offers different discounts to students, they seem to now prefer Android-based smartphones that are relatively cheaper. Also, it has been observed that Apple is not cool anymore.

 

A number of interviews recently carried out by USA Today with different students show that Apple is now not that much favoured brand among the students as it was a few years ago. There are some students for whom price is not the issue; they just want to have good apps and want to use the smartphone that caters their need in this area.

 

Still, it is safe to assume that students are not crazy about Apple anymore and the fast emerging options for them in the smartphone industry have made them move to other brands. It is not known if Apple is going to do something to stay ahead in this race, but we know that Apple is rumoured to be manufacturing a budget iPhone. If this happens the brand could be in the hands of a lot more students, and not just in the U.S.

 

Source: NewsFactor