Salesforce Renames And Launches Recently Acquired Rypple as Work.com


By: Talha Bhatti  |   September 26th, 2012   |   Business, News, O Canada, Social Media

Salesforce, a leader in Customer relationship management (CRM) software & cloud computing, launched their latest service called Work.com one week ago. The newest addition to the Salesforce roster is a social talent management software that has a tie in with Amazon. Work.com is the rebranding of the Canadian firm Rypple that was bought out by Salesforce last year.

 

Rypple’s cloud based human resources management software is the engine behind the latest launch and the announcement was made at the Dreamforce conference in San Francisco. The annual salesforce conference was used as a platform to showcase work.com as a socially enabled way to deal with employees. The Rypple technology allows the new Salesforce service to be web based and use gamification to motivate employees. Managers can also set up separate goals for teams apart from the company goals. The staff is given points or badges as they work towards achieving goals set up by management. Employees are rewarded by recognition and gift cards from Amazon.

 

Rypple founder and current Work.com vice-president, Dan Debow, says the new launch is a complete update of the technology. He adds, “We rebuilt a ton of the back end and redid a ton of the users experience. It’s taking the technology and the functionality and building a different sort of product.”

 

The points and gaming aspect is something that Rypple did not have as part of their offering and has been included as part of Work.com. Employees will be able to create social profiles on the Work.com system and will be connected to colleagues and bosses through the Chatter service. The profiles will give a glimpse of a person’s achievements and goals by showcasing their badges and points.

 

At launch, Work.com already had some early adopters like 1-800-Flowers, Facebook, Virgin America, LinkedIn, and Spotify on board as customers. Work.com will become fully functional at the end of the year and will be priced at $5 per user per month or an upgraded subscription for $9 per user per month that has performance reviews, analytics, reporting, and feedback.

 

Source: IT Buiness

Leave a Reply

Your email address will not be published. Required fields are marked *