Social networks and other social platforms have become a major focus of marketers and companies looking to get in touch with customers. However, dealing with many different platforms and accounts can be a confusing task for companies of any size. The fact that each social website also has its own interface and content system, updating even a few accounts can become troublesome. Several start ups have come into existence to solve this problem for marketers. A new Canadian firm has also jumped into the fray called SocialFollows. The Vancouver based social media marketing company is looking to make content and connection management very simple and intuitive for users and in turn make social marketing campaigns more effective.
Co-Founder, Matt Kyska, explains why his firm will be able to compete by stating that, “SocialFollows is the right tool for a large business with multiple accounts, a small start-up or an individual because of its diversity of relevant tools. Social media experts and first-timers alike will appreciate the perceptive features developed to simplify connecting with current and future markets.”
Jeff Hall, who is also a co-founder explains that the attractive interface is as effective as it is beatiful, “SocialFollows was built by users who had the same challenges as you. Simply, we’ve put everything you need in one tool so you can identify your goals and then leave it to do its work.”
“This is only the beginning for SocialFollows as we respond to the needs of our users by developing smart tools and products to simplify what they do. We’re generating positive results for marketers throughout the whole social media cycle and will continue expanding into new channels,” explains the third co-founder Travis Wills.
Currently SocialFollows only allows users to deal with the micro blogging site Twitter. The company plans on adding social networking giant Facebook and professional social network LinkedIn in the upcoming months. The company’s business model is one that other firms in the sector already use. SocialFollows offers a free Basic account and an upgrade to the Pro account is possible for $15 per month.
Source: TechVibes
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