The holiday period is the busiest time for retailers and no retail giant is kept busier than Amazon as it processes millions of orders across the world. Like all years analysts are once again expecting a strong fourth quarter performance by the online retail giant.
Amazon is expected to announce double digit sales growth for the fourth quarter of 2012 and this has led the retailer’s share price to rise extensively with prices up more than 40% over the past 12 months. In addition to huge sales growth, the retailer is also expected to post a profit this quarter.
The retailer has been in the red on operating profit in the last earnings report due to expansion but analysts are expecting that to change after this report thanks to the huge sales earnings coming in on the back of the holiday season.
Analysts interviewed by Market Watch said that the prospects for the fourth quarter look good with expectations that Amazon will reveal profits of 27 cents per share on $ 22.26 billion of sales. With other technology companies also reporting strong growth in the final quarter Citigroup analyst Neil Doshi said that Amazon too will deliver positive results for shareholders.
Shareholders too are showcasing their highly positive outlook for the fourth quarter results with the price of Amazon shares rising due to strong demand.
Amazon is the biggest internet retailer in the world and has completely changed the way people shop around the world. It is also the developer of the popular Kindle eBook readers.
Source: Market Watch
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