Canada Based Dapple Lets Users Search All Social Networks for Content

By: Talha Bhatti  |   September 5th, 2012   |   Android, iOS, Mobile Apps, Social Media

Social Networking may have revolutionized the way people stay in touch with each other and share information but most websites including Facebook lack in a solid search feature. In most cases users find that they are being bombarded with posts, tweets, likes and comments that are irrelevant and distracting. All this “noise” can make it difficult to pick out information and content that users are really interested in viewing. Canadian start-up Dapple has capitalized on this need by filling in the gap an developing a well rounded social network content search engine.

 

The brains behind Dapple are the team from the profitable start-up TradableBits. The Vancouver based company develops apps for Facebook and has over 20 Million Monthly Active Users on the Social Network.

 

The firm’s product allows users to search private content from multiple different social networks. For example, a person that wants to find a tweet from a month ago about a specific topic can quickly use the search to pinpoint the information they need. Traditional search engines are unable to do these kinds of searches because content available on private social networks is inaccessible to them. The content on Social Networks is actually quite extensive and can include text, videos, photos and a ton of user generated content which has value to the user.

 

With the social networks still under developed in the search category, Dapple was able to create a product that satisfied the requirements. The easy-to-use Dapple site is currently in Beta and is trying to attract users so that they can generate feedback and work out all the bugs. The company plans to launch mobile versions of the service including iOS and Android.

 

Source: TechVibes