Microsoft Announces CityNext Initiative to Empower Citizens, Businesses and Cities


By: Jeff Stewart  |   July 19th, 2013   |   Business, Living, News, O Canada

The creator of popular Windows software, Microsoft, is always looking to inspire its users by offering them creative solutions for problems through its software. The Redmond-based company runs its business in the same fashion and Microsoft believes that its core business units will give excellent potential to serve users. Following this ideology, Microsoft announced a new worldwide initiative called CityNext on Wednesday, July 10th at its Worldwide Partners Conference. The software giant says this new initiative will allow citizens, businesses and cities “to re-imagine their futures and cultivate vibrant communities.”

 

Shedding more light on CityNext initiative, Microsoft said that, “Cities are centers of industrial, economic and entrepreneurial activity that fuel the rest of the world’s success. But cities increasingly encounter compelling forces, such as rapid urbanization, modernization mandates, and economic austerity pressures.”

 

“Microsoft CityNext offers cities a vast and diverse Microsoft Partner Network of more than 430,000 technology experts across the globe to innovate today and create a better tomorrow. Leveraging a broad portfolio of familiar and security-enhanced consumer to business software, devices and services and Microsoft’s history of successful education and social programs, CityNext is a collective effort that enables cities and their people to accomplish what’s next.”

 

According to the corporate vice president of Microsoft Worldwide Public Sector, Laura Ipsen, “Cities play a vital role in our lives—both now and in the future. Microsoft’s CityNext initiative puts people first and builds on this new era of collaborative technology to engage citizens, business and government leaders in new ways.

 

Working with our vast Microsoft Partner Network, we can scale solutions and services to do ‘New with Less,’ enabling cities to better compete in the global marketplace, drive citizen engagement, and foster economic, social and environmental sustainability.”

 

According to Microsoft, new innovation cities can allow new capabilities to use easy cloud services by empowering employees of the city with enterprise-grade apps and devices so they could innovate on their own terms with big data platforms and advanced solutions.

 

Microsoft affirms that, “This innovation can allow critical information to flow seamlessly between municipal departments and among government, businesses and citizens, driving efficiencies that can let cities put more resources back into the community.”

 

If Microsoft remains successful with the new CityNext initiative then it is expected that it will really help cities, businesses and citizens to achieve new heights in productivity.

 

Source: TechVibes

Photo: TechVibes

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