Research in Motion (RIM) recently opened a Tech Center at its United Kingdom headquarters in Slough. Journalists and media personel were invited into the Tech Center to get a look at what the makers of BlackBerry have been working on for their upcoming BlackBerry 10 operating system. CrackBerry reported that it got a chance to experience the ‘porting lab’ that the guys at RIM had set up. The basic premise of the lab is to help developers port their apps over to BlackBerry 10 in time for its expected release early next year. RIM has made sure that a BB10 guru is available at the lab five days a week so that anyone can make an appointment for app guidance in relation to the new OS. The service is free of charge and should be a great boost for developers looking to add BB10 to their other current platforms or those upgrading from the old BlackBerry OS.
RIM has created a very cool interior for developers by setting up work stations and bean bags in a large room. There is also a smaller room next door that is meant for more private meeting with the BB10 experts. The well decorated room offers privacy and keeps others from getting a look at developer’s apps before they are actually launched.
RIM has concrete plans to set up similar Tech Labs in San Francisco, Vancouver, India and Indonesia. These locations were probably chosen due to the fact that these regions have very strong BlackBerry markets.
The upcoming launch of BB10 is believed by many analysts to be RIM’s last chance to make an impact on the smartphone market. In the past year RIM has lost massive market share to Apple and Google who have fortified very robust app ecosystems for developers. As of late, the Canadian manufacturer of the BlackBerry smartphone is making all the right moves to drum up developer interest for its new operating system and phones, seemingly having learned from previous mistakes. RIM has already announced the $10K developer commitment and has given out 5000 Dev Alpha units to eager developers. They have also focused on the developer community at the recently concluded BlackBerry 10 World Jam. We are hopeful that RIM can cash in on all the positive steps it is taking as the company moves towards BB10’s launch in 2013.
Source: CrackBerry
Photo: GadgetShake
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