Tim Cook Says Apple is Deeply Interested in Revolutionizing Televisions


By: Jeff Stewart  |   December 11th, 2012   |   Apple, Gadgets, News

After making their mark in the mobile phone industry Apple’s CEO Tim Cook hinted that his company is deeply interested in bringing a revolution in the television sets market as well. According to him, his interest stems from the fact that “When I go into my living room and turn on the TV, I feel like I have gone backwards in time by 20 to 30 years. It’s an area of intense interest. I can’t say more than that.”

 

This was not the first time that someone from Apple has shown keen interest in television sets, as the late Steve Jobs had also mentioned the now popular Apple TV in his Walter Isaacson penned biography. Jobs said, “I’d like to create an integrated television set that is completely easy to use. It would be seamlessly synced with all of your devices and with iCloud. … It will have the simplest user interface you could imagine. I finally cracked it.”

 

Nonetheless, this quote from Cook clearly indicates that Apple definitely has something up its sleeve. Though, Tim was tight lipped about it, several Apple analysts have been saying for quite some time now that California based company would launch its own television set, but so far nothing has come out from the industrial unit of the iconic company.

 

In spite of any potential development, Piper Jaffray’s analyst Gene Munster is still quite optimistic especially about the upcoming device, Apple TV to be precise. Munster predicted that Apple will launch its branded TV sets till November 2013 and there will be two different versions of these televisions sets, as one will be a 47 inch model and other will be a 55 inch set.

 

The analyst from Piper Jaffray is so bullish on this forthcoming device from Apple that he had even predicted the price of these TV sets, which according to him will be between $1,500 and $2,000.

 

Source: VentureBeat

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