Keek is a microvideo sharing platform that has successfully secured $18 million investments from a recently concluded funding round. The Twitter like service has so far raised capital worth $30 million ever since its inception. The latest injection of cash came from were obtained from Plazacorp Ventures, AGF Investments and Pinetree Capital along with Toronto based Cranson Capital who led the round. The video-blogging site attracted the backers because of its quickly expanding user base. The Toronto based company has recently made it public that it is signing up 200,000 new users every day. This is a remarkable figure to achieve by any social media site and that too in a relatively short period of time. The reason behind the popularity of Keek is that not only does it allow users to upload short videos, but it also enables them to update video status by using Keek iPhone or Android apps.
In addition to this users can also respond to other users by simply texting or uploading a video comment. They can also push their updates from Keek to other mainstream social networking sites. Due to these distinctive features Keek now draws 15 million unique visitors during a month and one billion people view its pages each month. Numerous celebrities are now also using Keek, including a majority of the Kardashians, Adam Lambert and others.
The site differs from Twitter and other sites by offering a video based service and not a text based service. However, the videos that users upload are very short and quickly load when others view them.
Source: TechVibes
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