The Finnish mobile maker Nokia may be struggling in the smartphone market, but its mapping service division, Location and Commerce, has not let the company down. It has helped the multinational corporation snag another automaker after securing deals with big names like Mercedes, BMW, Hyundai, Volkswagen and more. Toyota is the latest customer for Nokia and with this deal the Japanese company will be able to land Here Local Search from Nokia in the navigation units of its cars. With the Local Search, drivers of Toyota vehicles will be able to access high-quality and up-to-date industry mapping features online plus content generated from community reviews, ratings and images. All this can be done from with in the cars, swiftly and easily.
Derek Williams, the General Manager of Telematics & Multimedia at Toyota Motor Europe, said that, “The ability to deliver comprehensive and driver-relevant content tailored to automotive requirements makes the Nokia Location Platform an interesting proposition. It is an excellent basis for creative location-centric concepts and we are delighted to bring this technology to our customers. Nokia Local Search for Automotive is expected to be commercially available in Toyota systems from early 2014 in Europe, Russia and the Middle East.”
This new software will be installed in the Russian, European and Middle Eastern models of Toyota’s vehicles by early 2014. In addition to this, the two companies also agreed that they will work together in order to further develop Here’s navigation.
Vice President Sales & Business Development EMEA of Nokia Location & Commerce, Eric Fumat said, “Nokia and Toyota share the same vision of what the in-vehicle location experience should be – immersive, always on. Today’s announcement underlines Nokia’s commitment to providing fresh content and services to the auto industry so it can deliver innovative consumer solutions.”
Source: Engadget, TechCrunch
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